Manchester HKers曼城港人籃球隊

Give a Hong Kong community basketball club a proper home online — and a sponsorship model that helps fund it.

Client
Manchester HKers
Location
Manchester
Services
Website & shop, Sponsorship strategy, Chinese SEO, Social
manchesterhkers.com
Manchester HKers
Result

A community club with a home, a shop and a sponsorship model.

Result 01
+428%Google impressions, last 6 months vs. the previous 6 (1.23k → 6.5k)
Also 02
Top 5average position for “hkers”
Also 03
4sponsorship tiers designed

The goal &
the challenge

Founded in 2021 and now playing in the MABL league, Manchester HongKongers had outgrown social posts. New players, parents and sponsors needed one place to find training times, kit, results and how to get involved.

What we did

  1. A club site with energy

    Black and gold, full-bleed match photography, activities, news, merch and a clear 'Join us' path.

  2. Sponsorship packages

    Four tiers from Bronze to Platinum, with a revenue model that protects the club's core funding.

  3. Search in two languages

    Chinese and English content for Hong Kongers looking for basketball in Manchester.

  4. Content that compounds

    Match reviews and news that keep the site fresh for search and give sponsors visibility.

Free consultation

Want results
like these?

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Eric Lee
Eric LeeFounder & CEO, Tiso Digital
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